Traditional search
A list of websites
Customers compare links and decide which businesses to explore.
Built for Canadian small & medium businesses
Your website is visible.
But is it AI-visible?
Your customers are asking ChatGPT, Gemini, Perplexity and other AI search tools about businesses like yours. We independently assess whether AI can find, understand and accurately represent your business — and show you what to improve.
Canada-focused Clear, actionable roadmap No technical jargon
ILLUSTRATIVE EXAMPLE · NOT A CLIENT RESULTSAMPLE SCORE
62/100
OVERALL SCORE
Opportunity detected.
Your site has a solid base. The right changes can make it far easier for AI to understand and recommend.
AI Readiness 72
AI Visibility 48
AI Safety 66
Top opportunity
Strengthen answer-ready content and structured business signals.
SEE THE WORK
Know what is checked, what is uncertain, and what to fix.
Our free tool gives a preliminary signal. A human-reviewed assessment records the evidence and turns it into a plan your team or existing agency can use.
View an illustrative finding How we work with your agencyTHE WAY CUSTOMERS SEARCH IS CHANGING
Your customers are asking AI. What is AI telling them about you?
AI search
A direct answer
An AI answer may mention only a few businesses. Clear, well-supported information helps systems understand where you fit.
Traditional SEO helps you get found. AI readiness helps you become part of the answer. If AI cannot clearly understand your business, it may leave you out or describe your services inaccurately.
INDEPENDENT BY DESIGN
An independent AI visibility check for Canadian businesses.
Know what AI sees. Know what AI says. Know what to fix.
Get an evidence-led view of how your business is discovered, understood and represented. Your existing marketing, SEO or web team can use the findings. You do not need to replace them.
How we work with your agency →THE THREE-PILLAR AUDIT
Three questions every business should be able to answer.
A practical assessment designed to move your website from uncertain to AI-ready.
01
AI-Ready
Can AI understand your business? We examine technical access, content clarity and service information.
- Technical structure
- Content clarity
- Schema & signals
02
AI-Visible
Does AI include your business in the answer? A paid audit examines buyer questions, citations and competitive gaps.
- Answer visibility
- Brand authority
- Competitive gaps
03
AI-Safe
Is AI representing your business responsibly? We examine accuracy, trust, privacy awareness and human oversight.
- PIPEDA awareness
- Risk controls
- Human oversight
VISIBILITY IS ONLY PART OF THE STORY
Visibility without accuracy can create risk.
The goal is to become visible responsibly, with clear services, supported claims and accurate business information.
Accuracy
Could AI misunderstand or misrepresent important information?
Trust
Are your expertise, credentials and claims clearly supported?
Privacy
Are website and AI data practices considered appropriately?
Human oversight
AI outputs are signals to verify, not unquestioned facts.
RELEVANT TO YOUR INDUSTRY
What are your customers asking AI?
Start with realistic buyer questions, then examine the evidence behind the answers.
Law firms
“Who is a good family lawyer in Richmond?”
Practice expertise, location, credentials, trust signals and competitor visibility.
Explore your industry assessment →Dental clinics
“Which dentist near me is accepting new patients?”
Services, location, practitioner credentials and useful patient information.
Explore your industry assessment →Accounting & financial services
“Who is a good accountant for a small business in Vancouver?”
Specializations, target clients, credentials and geographic relevance.
Explore your industry assessment →Education providers
“Which programs are available for international students in Vancouver?”
Programs, admissions, credentials, locations and clear differentiators.
Illustrative prompts only. These examples are not search-volume data or observed AI recommendations.
SEE WHAT AN ASSESSMENT DOES
From a score to a decision.
ILLUSTRATIVE SCENARIO · NOT A CLIENT RESULT
A professional services business
Imagine an accessible website whose service pages do not clearly answer buyer questions. Leadership and credentials are poorly connected to those services, while competing pages explain their local offer more clearly.
The priority
Restructure the three highest-value service pages, strengthen business identity signals, then retest the same questions.
HYPOTHETICAL AI VISIBILITY SCORE
48/100
Answer structure + business clarity
Implement → Retest → Measure
No improvement or recommendation is guaranteed. A real audit documents prompts, evidence, limitations and next actions.
View an illustrative finding →FROM INSIGHT TO ACTION
Built to turn uncertainty
into action.
The paid ARC100 assessment combines automated checks, manual analysis, scoped AI prompt observations and human review to build a practical roadmap.
01
Discover
We learn your business, audience and growth goals.
02
Audit
We score your website with a 100-point, human-reviewed assessment.
03
Prioritize
You receive a clear roadmap ranked by impact and effort.
04
Improve
We help implement the changes and measure the difference.
BEFORE YOU START
Clear answers before you invest.
Understand the scope, value and limits of an assessment.
What is an AI readiness and visibility audit?
An AI readiness and visibility audit examines whether your public website clearly communicates your business and how your firm appears in a defined sample of AI answers. ARC-100 combines technical checks, content and trust-signal review, agreed AI-answer tests and human review to produce documented findings and prioritized recommendations.
How is ARC-100 different from a traditional SEO audit?
The work overlaps with SEO: accessibility, useful content and accurate business information matter to both. ARC-100 adds scoped observations of AI answers, including mentions, citations, recommendations and factual accuracy. It complements foundational SEO; it does not replace it or offer a special route to guaranteed AI inclusion.
Why purchase an audit if we already have an SEO agency?
An independent assessment can fill gaps in AI-answer testing and give your existing agency an evidence-backed implementation brief. You do not need to replace your agency. If it already provides equivalent testing, verified findings and a practical action plan, a separate audit may add little value.
What will we receive, and are website fixes included?
The paid assessment provides a documented baseline, evidence for the findings, agreed AI-answer observations, relevant competitor comparisons and a prioritized action plan. Items not tested are identified. Website changes, follow-up testing and monitoring are separate unless your written proposal explicitly includes them. Your own developer or agency can implement the recommendations.
Do you need confidential client information or passwords?
The initial assessment uses your public website and public business information. Do not submit client files, legal matters, tax records or passwords. If deeper analysis requires analytics or Search Console access, we agree the purpose and request limited access by invitation. Tools, contractors and data-handling arrangements should be confirmed in your engagement; a Canadian company name does not establish Canadian-only processing.
Can you guarantee that ChatGPT or another AI platform will recommend our firm?
No. We do not control AI platforms and cannot guarantee recommendations, citations, rankings or new clients. We can commit to the agreed assessment scope, documented evidence and clear recommendations. Website readiness, observed AI visibility and business enquiries are different outcomes and should be reported separately.
YOUR NEXT ADVANTAGE
Ask the question before
your customers do.
Start with an automated preliminary website-readiness check. When available and completed, optional OpenAI web-search tests include answer sources and observed competitors; otherwise they are marked not tested. These API answers may differ from ChatGPT. The free check is not the full, human-reviewed ARC-100 audit.
Run the free website check